8/16/12

Meteor Advert Advice No Fake Woman Big Mistake

Transgender Equality Network of Ireland understandably has taken offense to this video. It's not a leap from 'first bar' to 'really bad choice' to 'big mistake' to 'fake woman'. The response from Meteor who undoubtedly designed the advert for the free exposure courtesy of trans backlash, was measured but flawed.

TENI has kicked off a Twitter Campaign with the hashtag #MeteorShame.



They acknowledge they purposely employed a drag queen, who will undoubtedly come to their defen$e, but made they mistake of saying she was not intended to portray a LGBT person. What? A tall ugly woman? Not, that would be socially unacceptable, so why is a drag queen acceptable? It's not.

According to the Irish Times The Eircom-owned mobile phone company said it had not received any direct complaints and offered this statement:

“The actors used in the advertisement are professional drag artists and are not intended to portray or represent the LGBT community in a negative light or context,” Meteor said. It added that the male wifi user “does not look in any way uncomfortable or compromised by the fact he is dancing with the drag artist”.
Here we go again. Whats with the UK and transphobic advertising? And what's with all these unscrupulous drag queens?

Dislike the video on YouTube and file a complaint with here.

2 Comments :

Miz Know-It-All said...

Sad you've lost the ability to laugh at yourself!

Kelli Busey said...

That's actually a valid argument Miz Know-it[-all if the advert was social commentary, which it was not. But like your profile indicates, that commercial enterprises interests are Men, Money, Fame, Fortune.

The nail in there coffin was their excuse which was obviously well thought out in advance when designing the advert, because they would know some, not all would object to it and try to excuse it whether for a sense of irony, sense of humor or just apologist reasons to argue it is acceptable.

Its no acceptable becks we will not be cajoled or bullied into being objectified. We are aware and have the means to object and make our voices heard.

Answering your question Miss Know-it all, yes we do laugh at ourselves even when the source comes from beyond our immediate trans community.

You don't have to look more than a few posts back to see that.

But yes it is a valid observation and one we must be mindful of, agreed.